14/07/2011
Avermedia asserts its global market strength with name change
Taipei, Taiwan
According to the company, this Aver logo contrasts dark blue with red to represent the dynamic manner in which Aver Information pursues innovation and the level of importance it places on its customers’ valuation of the Aver brand. The dark blue is meant to emphasise Aver’s belief in integrity, honesty, a down-to-earth corporate culture and “creating value,” as well as the continued, high-level pursuit of its corporate mission. The red “e” symbolises the people-oriented passion for innovation Aver shows as it services numerous countries and communities, while still striving to develop sustainable business growth.
"Today marks the beginning of a new era for Aver, one that we believe will be characterised by unsurpassed success for our company!" exclaimed James Chang, President of Aver Information Inc. "With the change of our company name and the release of our all-new logo, we are signaling to partners that we’re determined not just to maintain our current positions in the presentation, surveillance and communication solutions markets, but to expand upon those positions and assert our overall strength in the global marketplace."