As a silver sponsor of the event, Amricon will also deliver a presentation of its SMART cheque solution that eliminates counterfeit and bounced cheques, on the second day of the event.

Cards Asia is an influential exhibition that attracts key players from the banking and finance, card manufacturing, government, information technology, loyalty program operators, solution providers, retail, utilities, transport and travel and telecommunication industries. It provides a powerful platform for manufacturers and providers to showcase their products, launch services and solutions and establish business relations. Interactive educational seminars on the floor provide both exhibitors and visitors a venue for open discussion of products and technologies. Sponsors also have the opportunity to give product presentations to a target audience comprising of trade-only visitors, thereby strengthening the event's position as a cost-effective marketing and networking tool for participants.

"Amricon is advancing on par with the best in the world for technological superiority and innovative solutions. Our revolutionary high demand solutions have successfully penetrated, markets across the region," says Mohamad Jarrar, managing director, Amricon "We are now gearing up to further our expansion in international markets by joining premier events such as Cards Asia, which attracts senior managers and executives from around the world, who come to see cutting-edge solutions such as the SMART Cheque, the first of its kind solution in the world"

Launched late last year, Amricon's SMART Cheque Solution, which is patented in 100 countries including Singapore, uses standard printed cheques embedded with radio frequency identification (RFID) chips to securely store information regarding the payer and the specific transaction. With the advanced payer authorization and payment, verification is done digitally and instant clearing and payment is guaranteed to the payee. As an added security, funds are temporarily blocked at the time of transfer using secure communication.

Amricon will also display other groundbreaking solutions at Cards Asia 2007, including SMART Document, which is an innovative solution that offers broad capabilities in protection of critical documents by using cutting edge RFID technology to store critical authentication information of sensitive documents in a highly secure yet easy to use solution.

"Research and development have been a key factor in our ability to revolutionize the industry and introduce cutting-edge technology into top-of-the-line solutions that meet our customers' requirements. Our participation at Cards Asia 2007 is in line with our international expansion and we hope to tap the booming potential of Asia by showcasing our range of industry-leading smart solutions," concludes Jarrar.