SecurityWorldMarket

10/10/2021

Ajax appoints Lookc as official distributor in Sweden

Kiev, Ukraine and Stockholm, Sweden

Ajax Systems, a European manufacturer of security systems with smart home capabilities, has entered into a partnership with the Swedish distributor of security equipment Lookc. Based on the agreement, Lookc will be able to provide Ajax professional security systems to its customers in the industry.

"We have seen a need to expand our distribution network, and Lookc has been very professional in their go-to-market strategy, plans and ambitions. Especially the fact of attracting a focused part of the market, in which we are not strongly represented today. We are looking forward to supporting them to succeed with Ajax products." Michael Hygild, Regional Sales Director for Northern Europe at Ajax Systems.

"Lookc is glad to start with Ajax thanks to their design, technology and quality being the fastest growing and most innovative alarm brand in Europe both on residential and commercial installations. Our goal is to provide a full range of Ajax products and support in the best way to help our customers grow their business." Torbjörn Halstensen, Sales Manager at Lookc AB.

Ajax Systems officially entered the Northern Europe market in 2016. Since then, it has become one of the top 10 focus markets for the company. According to the company, Ajax alarm equipment is of particular interest to this market due to its high quality, neat design and wireless connectivity.

Beyond that, in 2020 Ajax was also chosen to protect a UNESCO World Heritage site in Norway. In cooperation with Elotec, a Norwegian distributor of security systems and manufacturer of wired fire alarms, the company won a tender from the municipality of Bergen for the supply of a wireless fire security system. Wireless Ajax detectors have provided an opportunity to protect the city centre without disturbing the interior of the buildings.


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