Security Dealer Network or SDN is a new business venture created by a security industry veteran, and offers alarm dealers the opportunity to become part of their sales network and receive recurring monthly income by offering Dragonfly DIY video surveillance and monitoring services to customers. There are no start-up or recurring costs associated with joining SDN’s dealer network making this a no risk proposition for alarm dealers to expand their business models and revenue potential.

“We’ve made Dragonfly as easy as possible for dealers,” said Bart Didden, President, Security Dealer Network. “All they need to do is sign up and sell – we provide the marketing tools, a branded internet landing page, an ecommerce website for customer fulfillment, the app and the video monitoring. It’s a no risk proposition that enables dealers to get a share of a growing consumer DIY market that would otherwise be lost to them.”

Dealers are provided with individual websites which are built, branded and targeted to consumers with Dragonfly’s extensive marketing and messaging. Using SDN’s e-commerce platform, consumers purchase video surveillance products directly through the website. Orders are shipped directly to the consumer and SDN provides the central station monitoring. Dealers promote the product to their communities and receive RMR generated by the consumers’ monthly monitoring fees.

“Right now, security and alarm dealers’ biggest potential competition is from the many DIY systems proliferating and being sold online and in box stores,” said Mr. Didden. “Dragonfly offers something these consumer systems do not – central station monitoring – which is a tremendous advantage over systems like Nest. With Dragonfly, not only can they view cameras at their homes and businesses through a smartphone app, they can also have the confidence of knowing that their cameras can be monitored by security professionals if they chose the enhanced monitoring plan.”

For consumers, Dragonfly is equally simple. Cameras are wireless and battery-operated and can be placed virtually anywhere inside or outside quickly and easily. Several different systems and monitoring plans are available to suit users’ budgets and needs. The system can be viewed and multiple actions including police dispatch can be taken through the Dragonfly smartphone app.

“People are looking for an easy and cost efficient means of attaining peace of mind, which Dragonfly delivers for pennies a day,” said Mr. Didden. “For dealers, that peace of mind comes with knowing that DIY surveillance systems will help grow their businesses rather than erode them.”