Seasoned veteran joins Resideo at the top

Austin, Tx

Travis Merrill has joined Resideo in the newly created position of executive vice president, chief strategy and commercial officer, effective Dec. 21, 2020.

Merrill brings more than 20 years of global experience in corporate strategy, marketing and general management in consumer, commercial and industrial markets. Reporting to President and CEO Jay Geldmacher, and working closely with leaders across Resideo, Merrill will lead Resideo’s corporate strategy, brand strategy, external corporate communications and strategic partnerships.

“Travis has a proven track record and unique expertise in developing strategy and fostering commercial partnerships to drive focus and growth,” said Jay Geldmacher, president and CEO of Resideo. “His leadership and experience will be invaluable as we continue to define the strategic direction for Resideo.”

“With its presence in more than 150 million homes and businesses and its numerous market-leading products, Resideo has a tremendous opportunity to deliver value for its customers and partners,” said Merrill. “I am excited to work with this team and our partners to position Resideo for long-term growth.”

Merrill most recently served as president of the Commercial Business Unit and chief marketing officer at Flir Systems, Inc. Previously, Merrill worked nearly eight years at Samsung Electronics, most recently as vice president of Samsung’s U.S. tablet business. Merrill serves on the board of All Hands Raised, a non-profit focused on education, equity and excellence for children from cradle to career and on the advisory board of the Center for Innovation, Business, and Entrepreneurship at Wabash College.


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