SecurityWorldMarket

06/11/2014

First security crowd funding intiative

London, UK

In what is believed to be a first for the security industry, Secure Logiq has launched an innovative crowdfunding initiative that gives installers, partners and consumers the opportunity to own a share of a business that is shaping up to be a huge success story.

The crowdfunding initiative, hosted on the popular ShareIn platform, seeks to raise £450,000 to allow Secure Logiq to ramp up production facilities and meet a number of potentially very large orders.  The investment sought will also allow Secure Logiq to expand its existing UK based operations and boost sales and marketing activity.

Formed in 2011 by Executive Director, Hamish Johnson, and Chief Technology Officer, Aleksander Uzunov, Croydon based Secure Logiq is a leading producer of ultra-high-performance HD surveillance servers and associated technology.  Secure Logiq servers are designed to provide fast performance, large storage, resilience and good value in HD processing and storage technology.  Before Secure Logiq, just about the only options available to installers and end users were traditional IT servers that simply did not offer the level of processing, storage and throughput required by ever more sophisticated surveillance systems.

"What we are doing with the crowdfunding initiative is unique”, said Robin Hughes, Sales Director.  "Up until now crowdfunding has focused on raising enough money to get products designed or built for consumer audiences.  We already have a market-leading product that is generating lots of business interest and, whilst other funding routes are open to us, we strongly believe that everyone should have the chance to share in our success.  Equity crowdfunding therefore makes perfect sense.”

In the spirit of opening up the opportunity to all the minimum investment has been set low, at only £150, and investors from the industry are being actively encouraged to invest and so share in the great potential for the company’s long-term success.

Crowdfunding is a method of funding a project or organisation by pooling the money of individual investors.  Many investments made to equity crowdfunding initiatives are covered by the Enterprise Investment Scheme (EIS), which provides distinct benefits for investors.  These include tax relief of 30% on investments up to £1,000,000. Conditions apply but in some cases this can mean investments are exempt from both Capital Gains Tax and Inheritance Tax.  The EIS scheme also helps investors mitigate some of their risk in the event that they must dispose of shares at a loss, by allowing them to offset the loss against income.



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