Confidence International has appointed Christopher Bedding as the new Managing Director of the UK subsidiary. He has worked within the security sector for over 30 years, and brings with him extensive experience and strong market instincts.
- The biggest challenge is to really put Confidence on the map in the UK, says Christopher Bedding. There has been an opening up of the security industry that provides an opportunity for a company of Confidence's size and IP expertise to take a leading position. I look forward to getting to grips with turning Confidence into an important player in the British security market.
Confidence's acting MD, Anders Kullberg, is very pleased to welcome Christopher Bedding to the company, and sees his recruitment as key to Confidence's continued commitment to the UK market.
- We are now well positioned to expand within the British market, says Anders Kullberg. The recruitment of Christopher Bedding was an important part of the groundwork. He is the right man for Confidence, in particular because of his well-documented experience and his extensive contact network within all areas of the British security market.
The potential of the British market is seven times greater than the Swedish market, thereby making it one of the most important expansion areas for Confidence. The company has well-developed plans for significant expansion within the industry. One of Christopher Bedding's first orders of the day will therefore be to support the acquisition processes currently underway and to ensure that the upcoming acquisition is fully integrated with the rest of the Confidence Group's operations.
Christopher Bedding is stationed at Confidence International UK's head office outside London.