In Europe and North America, the market value is anticipated to grow to € 180 million and € 100 million respectively by 2029. Meanwhile, the Australia & New Zealand market is forecasted to reach € 75 million.

Berg Insight estimates that the user base of lone worker safety solutions in Europe, North America and Australia & New Zealand reached 2.3 million at the end of 2024. In Europe, the number of users is forecasted to grow at a CAGR of 7.1 percent from 1.2 million at the end of 2024 to reach close to 1.7 million at the end of 2029. The North American market is anticipated to grow by a CAGR of 6.5 percent, from 580,000 users at the end of 2024 to 795,000 users at the end of 2029. The Australia & New Zealand market is forecasted to reach 700,000 users in 2029, up from 490,000 at the end of 2024.

The lone worker safety solutions market in Europe, North America and Australia & New Zealand is served by various companies offering hardware devices, software solutions and alarm monitoring and response services. Only a few companies offer complete end-to-end solutions. Many of the largest vendors originate from the UK, Canada and Australia. These countries also represent the three largest markets.

Market leaders

In terms of subscribers, according to the analysis, UK-based Peoplesafe is the leading provider of lone worker safety solutions in Europe with around 300,000 subscribers. In Australia, Duress holds a leading position with the same number of subscribers. Leading companies in Canada are Tsunami Solutions, Blackline Safety and Aware360.

Other notable vendors include UK-based Ecoonline, Totalmobile, Orbis Protect, Soloprotect, Reliance High-Tech, Panicguard, Vatix, Vismo and Lonealert; Australian providers Worksafe Guardian and SHEQSY (Safetyculture); and European players such as France-based Beepiz and Nomadia, Switzerland-based Uepaa, the Netherlands-based Secure2go, Finland-based Secapp and Sweden-based Securdia, Crystal Alarm and Addsecure. A number of companies focus on developing lone worker safety devices that can be used by service providers, including ACR Electronics, Eview, Garmin, Globalstar, Magneta, Savv, Scandinavian Radio Technology, Teltonika, Twig Com and Zoleo.

Transition to app based solutions

“The lone worker safety solutions market in Europe, North America and Australia & New Zealand continues to grow as more companies and organisations understand the value these solutions bring”, says Melvin Sorum, IoT Analyst at Berg Insight. The main drivers for adoption are new lone worker safety regulations, higher employee insurance costs, greater awareness of the risks that lone workers face, as well as a better understanding of efficiency benefits associated with lone worker protection services."

“The transition to app-based solutions continues in all three regions as the cost of implementation is significantly lower compared to dedicated lone worker devices”, continues Mr. Sorum. "Though the market has experienced intense competition in recent years, e.g. driven by commoditisation and price pressure, emerging trends are creating opportunities for differentiation. Data analytics services based on lone worker device data and AI-driven preventive safety features are for instance promising developments."