Video Content Analysis (VCA) is transforming the way that video surveillance and monitoring is used. Public and commercial organizations worldwide are increasingly looking to VCA to enhance the performance of their video systems to meet the growing demand for more effective security and business intelligence.

In recent years, video content analysis has provided front-line security professionals with real-time intelligence that aids faster responses, allowing them to proactively address potential security threats. More recently, VCA has begun to gain traction in areas that go beyond security, such as business intelligence and factory automation. In the future, its versatility will make it an invaluable tool in loss prevention, public liability assessments, consumer behavior analysis and other innovative applications. This is driving the market for cameras and associated equipment with embedded video content analysis capability to exceed USD 3.4 billion by 2010, according to a recent study by IMS Research.

The IMS Video Content Analysis Conference will provide security and loss prevention professionals, marketing executives, operations managers, security equipment vendors and installers with valuable insights into how this cutting-edge technology is evolving. It will also explore real-world case studies that highlight the key issues and practical considerations surrounding the successful installation of VCA applications. By bringing together executives from all parts of the VCA value chain, the combination of keynote sessions, case studies and highly interactive debates, will deliver the essential tools to make informed decisions on the use of VCA to enhance security and profitability.

As a sponsor of this event, Milestone Systems will be exhibiting their latest offering in their XProtect Analytics Framework: XProtect License Plate Recognition. Milestone chief sales & marketing officer Eric Fullerton will also be a speaker on the agenda. He will talk about open platform video management systems with a video analytics framework that enables best-of-breed solutions that are future-proof.

- Learn how Video Content Analytics and open Video Management Systems turn surveillance into more than just a security application.

- How can you stay out of "proprietary jail" when implementing VCA?

- Why does a solution need to offer both on-camera and sever-based VCA in one system?

- Correct use of VCA enables you to search recorded video faster than ever.

Besides Eric Fullerton from Milestone Systems, some of the interesting speakers presenting are Finavia Helsinki-Vantaa Airport, Schiphol Group, Siemens Building Technologies, Smart CCTV, Telindus Surveillance Solutions, Texas Instruments, 3VR, Transport for London, Tyco Fire & Integration, U.S. Department of Homeland Security, ViaSys Intelligent Video, and VTS Police Netherlands.

A leading presentation will be made by Simon Harris, research director for Security & ID at IMS Research on the topic "Setting the Scene: What's in Store for VCA in the Current Marketplace". He will look at the reasons why VCA is such an important market, a video surveillance timeline, and an analysis of vertical markets' uptake of VCA.

Other companies taking part in the conference include Agent Vi, Axis Communications, Bosch Security Systems, Honeywell, IBM, Intel, IntelliView Technologies Inc., ioimage, Niscayah Group and ObjectVideo.

The Video Content Analysis Conference will be held at the Hilton Hotel Amsterdam in the Netherlands on 24-25 June, 2008.