A veteran of the video surveillance and IP video technology industries, Joe Cook is an experienced professional with a history of management and marketing experience in commercial, government and large OEM accounts. From Moxa America where he served as Business Development Manager for its IP video unit, the experience will benefit his service at Lilin North America. Prior to Moxa, Joe was the National Sales Manager with machine vision leader IDS Imaging Systems and Vice President of Sales with Toshiba Teli America, Inc. He also held the title of Sales Manager of Government & Enterprise Sales for Toshiba America Information Systems, Inc. in its IP Video Products Group.

Commenting on his appointment, Joe said: “I am pleased to join Merit Lilin USA Corp. with in house design, engineering and manufacturing. In today’s fast paced market, it is important to have the ability to provide high quality products and with being a true manufacturer, Lilin has control over the specifications and has the flexibility to meet market demands.”

Jason Hill, Lilin’s Group Vice President, commented, “Joe’s appointment as a VP/GM to our North American business unit is key to our ongoing expansion into the United States, Canada and Mexico. He brings 20 years of knowledge and market experience with him, and this will be invaluable to our partners and customers."