With this merger Fujifilm has made a major step towards the consolidation and integration of core business activities in Europe. Prior to that, in July 2010, Fujifilm Corporation, Tokyo absorbed its wholly-owned direct subsidiary Fujinon Corporation. Following that move, respective changes were initiated in other regions of the world.

Before the merger Fujinon (Europe) GmbH operated mainly in two market segments: Endoscopy Systems and Optical Devices. Within Fujifilm Europe the Endoscopy Systems unit is integrated into the European Business Domain Medical Systems. It well supplements the existing product portfolio and enables Fujifilm to offer an enhanced product range out of one hand. The Optical
Devices business was established as a new European Business Domain within the Fujifilm Europe organisation. Thereby, the Optical Devices business is given an enhanced and widened platform for successfully expanding its activities.

Nowadays Fujifilm entities operate in over 50 group companies in Europe and employ more than 5,000 people engaged in R&D, manufacturing, sales, and service support.