SecurityWorldMarket

20/04/2025

Senstar appoints new VP of Global Business Development

Ottawa, Canada

Maira Zanrosso takes up a new role at Senstar Image courtesy of Senstar

Maira Zanrosso, CPP, PSP has joined Senstar as Vice President, Global Business Development. Maira is a results-driven Sales and Marketing leader with demonstrated success driving company growth through strategic partner alliances, new market cultivation, and revenue expansion.

Maira will serve as a consultative resource to end-users in mission-critical sectors and will cultivate opportunities for Senstar’s video management, video analytics, access control and perimeter intrusion detection solutions. She will also engage with key account partners, A&Es and security consultants to champion the proven effectiveness of Senstar technologies in the fortification of vital infrastructure and assets.

Prior to joining Senstar, Maira held progressively senior Marketing and Sales roles at Southwest Microwave over two decades, introducing strategic initiatives to enhance the company’s global brand recognition, market penetration and business growth in the Americas / APAC region. During her early career, she pioneered a significant southwestern US presence for Medeco Security Locks (Assa Abloy) and seeded the international marketplace with a niche line of technical training resources for locksmiths at Kaba Ilco.

“Maira will be a valuable addition to our team due to her comfort navigating both big picture strategy formulation and in-the-trenches tactical requirements,” said Fabien Haubert, Senstar CEO.

Along with deep industry expertise, Maira holds a BA from McGill University in Montreal, Canada and an MBA from W.P. Carey School of Business at Arizona State University in Tempe, Arizona. She carries PSP and CPP certifications with the American Society for Industrial Security (ASIS), reinforcing her commitment to security management best practices.

“I look forward to translating my global business and critical infrastructure protection experience into targeted customer development success at Senstar”, said Maira.


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