The key factors contributing to the growth of the embedded security market include increasing use of IoT-based applications, payments functionality in wearables, increasing cyber threats. However, report authors at Marketsandmarkets suggest that the cost associated with hardware security modules is hindering the growth of the embedded security market. The findings also show that the impact of Covid-19 on the supply chain and the global chip shortage poses a huge challenge to the industry. However, growing demand for embedded security in electric and semi-autonomous vehicles is the biggest opportunity in the market space with APAC having the highest market share and the highest CAGR for the forecast period.

Wearables are likely to register high CAGR

The market for wearables is growing at the highest CAGR of 5.9% during the forecast period. For effective communication, wearable technology is increasingly being integrated with management systems such as CRM and facial recognition. Furthermore, businesses in the manufacturing industry are using AR and VR technology in training domains such as knowledge transfer for front-line workers, which is propelling the industrial wearables market forward. Apart from that, the market is driven by automation in manufacturing facilities and improvements in technologies such as IoT, AI, and the cloud. Investments in automation, the launch of new and innovative products, and the rise of wearable devices are providing a boost to the market.

APAC to exhibit the highest growth

The market based on geography has been segmented into 4 main regions: North America, Europe, APAC, and RoW. APAC is projected to grow at the highest CAGR of 7.0% during the forecast period. APAC includes emerging countries such as China, Australia, South Korea, and Hong Kong. The increasing cyber attacks and adoption of remote working are driving the growth of the market in the APAC region.

Payment security is a strong sub-sector

Payments are expected to hold 43.3% of the market share by 2027. Payments security type provides secure transaction of data between merchants and users. Payment security provides secure transmission through tokenisation, encryption, fraud detection, and prevention. According to the analysts, in the year 2020, the global transaction value of digital payments was approximately 5 trillion dollars. The advancements in technology and increasing use of payments are expected to boost the market during the forecast period.

Software to dominate the market

The software security market is expected to hold the largest market share by 2027. Software security secures any software from malicious attacks preventing the virus to reach its intended targets. Companies are using software security to protect their devices from cyber attacks. The growing number of cyber attacks are expected to boost the market during the forecast period.

Key players

The dominant players in this market and cited by the analysts are Infineon, ST Microelectronics, NXP, Qualcomm, Thales, Microchip Technology, Samsung, Texas Instruments, Idemia and Renesas. The players in this market have adopted various strategies to expand their global presence and increase their market shares.