SecurityWorldMarket

02/04/2022

Bosch rebrands automation & energy efficiency division

Verl, Germany

Gesellschaft für Regelungstechnik und Energieeinsparung mbH, or GFR, based in Verl in Germany’s North Rhine-Westphalia region, has been part of Bosch Building Technologies since 2019 and is changing its name to Bosch Building Automation GmbH effective April 1, 2022.

The company’s portfolio comprises complete automation solutions for the operation of buildings on a sustainable basis and related services with a comprehensive range of hardware and software. “We are achieving strong growth with connected building automation and energy efficiency solutions that are planned and implemented on a highly customized basis in close cooperation with our customers. The Bosch brand will open more doors for us and give us the opportunity to position ourselves even more prominently on the market for building automation,” explains Volker Westerheide, managing director of GFR. The building automation specialist will continue to market its products under the Digicontrol product brand.

GFR has over 40 years of experience and currently employs around 300 associates at nine locations in Germany. Its building automation solutions are used in numerous sectors, from kindergartens to major cultural and educational institutions, shopping malls and hospitals. For example, solutions from GFR form the control center for the technical building equipment at the prestigious Elbphilharmonie concert hall in Hamburg.

“We are pleased to now work with Bosch Building Automation GmbH under the Bosch brand together. This underlines our strength as a system integrator to offer our customers holistic solutions from a single source for building security and safety, building automation as well as energy services,” adds Dr. Marcus Nadenau, head of European system integrator business at Bosch Building Technologies.


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