SecurityWorldMarket

28/09/2024

Ajax appoints new distributor for Denmark

Kyiv, Ukraine

Ajax widens its reach with a new partnership in Denmark with ARAS Image courtesy of Ajax

Ajax Systems has entered into a new partnership with ARAS Security, one of Denmark’s leading distributors of security systems. Since 1986, ARAS has been delivering top-tier security solutions and ongoing support to authorised installers.

This cooperation enables ARAS to offer its clients innovative Ajax security and home automation solutions.

"Ajax Systems meticulously selects its partners. We believe that successful collaborations enhance trust in the Ajax brand and bolster our partners’ reputations as reliable distributors with solid portfolios.

This is the case with ARAS Security. We are proud to partner with a distributor with extensive technical expertise and a dedicated team that provides high-quality support to its clients. Our collaboration with ARAS in the Benelux region has proven mutually beneficial, establishing a foundation of trust. Now that Ajax’s portfolio meets the needs of the Danish security market, we look forward to working closely with ARAS to deliver top-tier security solutions to clients in Denmark," explains Michael Hygild, Sales Director for Northern Europe at Ajax Systems.

"We are thrilled to launch this new partnership with Ajax Systems. It is a great fit for our expanding distribution portfolio. Additionally, one of our key objectives is to support integration between Ajax and other leading security system providers, ensuring that our clients benefit from comprehensive and interoperable solutions," adds Victor Siösteen, Managing Director at ARAS Security, Denmark.

Denmark represents a strategic market for Ajax Systems due to its high sales potential and engagement of professional community. The country’s early adoption of cutting-edge technology, as well as emphasis on design and quality, align perfectly with Ajax’s philosophy and approach.


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