According to the research, in recent years, it has been noticed that most real estate builders and architects are considering doorbell cameras as an eminent element of basic amenities. For instance, Toll Brothers, a premium U.S. based home construction company, offers TBI smart home solutions that help in total protection. A single app helps in monitoring and controlling multiple aspects of home security. They offer an integrate system of camera, doorbell, motion sensor, micro phone, and speaker. With the help of these doorbells, the triggered events can be recorded. The rules can be set for switching on the porch light as and when motion is detected or get an alert whenever a visitor approaches the door, even if the bell is not pressed.
Innovation critical to success
Product innovation is expected to remain a critical success factor among the industry participants. By way of example, the analysts cite the company August Home Inc. with its August View wireless doorbell. The product is said to have better performing video with a resolution of 1440p, along with two-way audio system, which will allow a real time conversation with the visitor. It is capable of sending an alert every time a visitor approaches the doorstep and offers live video streaming of the doorstep 24/7. Additionally, all of its recorded videos can be saved on the cloud provided customers who have subscribed for August Video Recording. The resolution can be zoomed into focus on ID’s and other smaller objects.
Similarly, Robin Telecom Development, a Netherland based tech hardware company, launched Proline video doorbell. The device has 720p HD and covers a wide-angle view of 130 degree. Homekit integration is required to get access to the recorded video. It also offers two way audio system, which is compatible with WiFi, 3G, and 4G.
The research found that the wired doorbell camera segment dominated the market and accounted for a share of 62.2% in 2023. Wired doorbell cameras are connected directly to the electrical system, ensuring they receive a constant power source. And, the offline segment accounted for the largest market revenue share in 2023. Physical retail stores allow customers to experience and test doorbell cameras before making a purchase. In terms of geographical scope the North America region dominated the doorbell camera market in 2023 with a market revenue share of around one third.
Key players
Some of the main players in this market and mentioned within the research report include companies such as, Assa Abloy, Auxtron, Hikvision, IFI Techsolutions, Napco, Ring, Skybell Technologies, Vivint, Vtech Communications and Zmodo.