Siqura appoints channel sales director

Gouda, The Netherlands

Siqura has appointed Industry expert Enrico Dani, as Director Channel Sales, to lead the company’s global sales operations, in this new role he will be responsible for the development and implementation of Siqura’s indirect distribution network in Europe, the Middle East and Asia.

"We are delighted that Enrico is joining Siqura to lead our sales operations in these vital markets,” says Roger Decker, Managing Director at Siqura. "With Enrico we have signed a dedicated sales expert with a proven track record in the video surveillance industry. He brings a deep understanding of the market and its key players, and knows how to generate new distribution channels, drive current distributors and maintain enduring relationships. With Enrico on board, I am confident we will continue to expand our sales programmes in the coming years.”

Enrico Dani joins Siqura from Italian CCTV manufacturer Videotec S.p.A., where he worked as Managing Director of Sales for a total of almost nineteen years and gained a reputation for being a hands-on leader with a strong work and business ethic. Enrico holds a master’s degree in Electrical, Electronics and Communications Engineering from the University of Padua.

"I am excited about the chance to work with a company known for its customer-first approach,” says Enrico Dani. "Siqura’s solutions are all about empowering customers, about allowing them to deal with incidents before they escalate. I am looking forward to developing Siqura’s sales and marketing strategies and bringing these solutions to the attention of an ever-increasing customer base.”

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