João Paulo brings extensive experience in the surveillance market, as he has more than 8 years in Sales and Leadership roles in Brazil and South Cone at Genetec and over 20 years of experience in the electronic security market, representing national and international companies. With a solid career with manufacturers in the industry, he built his knowledge base in all disciplines of the segment such as access control, video, alarms and fire. Prior to Genetec João Paulo held the position of National Sales Manager for the area of physical access control at HID, an American company and Assa Abloy subsidiary that manufactures solutions for secure identity.

“We are thrilled with the appointment of a well-recognised and accomplished security professional as João Paulo. He strengthens our global sales force with extensive international sales experience from complex technology sales to large organisations””, comments Miki Schwartzberg, Irisity VP Sales Americas.

Irisity is a leading provider of AI-powered video analytics solutions. The company develops deep learning-based algorithms upgrading security cameras into intelligent detection devices, while safeguarding personal privacy.