Incorporating analytics solutions and services into the cloud platform has allowed companies to stay competitive in the market and better control their business operations. Furthermore, it helps companies to reduce maintenance costs and expenses related to computation and data storage. The companies are focusing on producing innovative and easy-to-adapt solutions to help clients in their multi-cloud journey. For instance, according to the analysts, in March 2022, Alteryx, Inc. announced the launch of Alteryx Analytics Cloud, an automated analytics platform. The platform offers no-code/ low-code capabilities that easily allow the extraction of insights and help businesses make informed decisions using data.

Gaining a competitive edge

Enterprises of all sizes emphasize implementing business intelligence solutions into their operations to gain a competitive edge and collect, identify, exchange and preserve enormous data. The business intelligence solutions provide a simple and quick decision-making process. The key players focus on expanding their product portfolio through R&D or mergers and acquisitions. For instance, in July 2021, the research shows that Atos SE announced the acquisition of Visual BI Solutions Inc., a business intelligence and cloud analytics solution provider in the U.S. The acquisition has allowed Atos SE to expand its service offerings and cater to the increasing demand from clients for analytics in the cloud.

Growth opportunities

Cloud analytics solutions offer numerous growth opportunities as it allows enterprises to manage large quantities of data by saving huge capital investment in hardware equipment and other tools. However, the increasing adoption of cloud technology is creating various data security problems, such as loss of industry-specific information and data theft creating concerns among enterprises of numerous industries.

Key findings

Some of the most interesting findings from the research are summarised below:

In the component segment, cloud analytics solutions held nearly 68% of the revenue share in 2021. The growth is attributed to increasing demand for cloud analytics solutions such as cloud BI tools, enterprise information management, governance, risk and compliance, and enterprise performance management to gain insights

The private cloud segment achieved nearly 23% of the revenue share in 2021. The benefits, such as customisation of services and higher control as the cloud infrastructure are dedicated to a single user organisation that enables privacy and greater security, especially for large enterprises, are expected to fuel the growth

The SMEs achieved nearly 38% of the revenue share in 2021. The SMEs are adopting hybrid and public cloud as it is scalable, allowing for online and geographic expansion without impacting the budget

The BFSI segment held nearly 30% of the revenue share in 2021. The increasing competition in the BFSI sector has led companies to leverage cloud analytics to improve user experience.