Daniel Nordholm brings more than 20 years of international leadership experience across the technology, fintech, payments and travel technology sectors. Throughout his career, he has successfully led large-scale product, technology, commercial and business transformation initiatives across both European and global markets. Daniel currently serves as CIO of HBX Group and has previously held CEO and senior executive positions within Bambora, Ingenico, Worldline, and Verifone.

"Addsecure has undergone a remarkable transformation over the past decade and is now exceptionally well positioned for its next phase of development. The Board believes that Daniel's strong track record in operational execution, digital transformation and scaling high-performing international organisations makes him the right leader for the future. We are delighted to welcome him to Addsecure,” said Michael Grober, Chairman of the Addsecure Board.

Daniel Nordholm commented: "I am honoured to join Addsecure at such an exciting stage in its journey. Addsecure has built a strong market position, a highly talented organisation and an impressive platform for continued growth. I look forward to building on this foundation, creating value for customers and partners, and driving the company's continued growth across Europe."

Stefan Albertsson, the current CEO, will assume the role of Senior Advisor to the Addsecure Group. In this role, he will continue to support Addsecure’s strategic development and next phase of value creation.

"It has been a privilege to lead Addsecure during a period of significant growth and transformation. Together, we have built a strong company with a clear strategy, market-leading positions and an outstanding team. I am proud of what we have achieved and confident that Addsecure is well positioned to continue its successful growth journey in the years ahead," said Stefan Albertsson.