Starting out in the industry as a telesales executive, Pippa quickly progressed to the position of branch manager then operations manager and most recently internal sales manager for security manufacturer RISCO Group, where she worked for 16 years.

Based at Videcon's head office in West Yorkshire, Pippa will be responsible for managing the company's internal telesales operation, ensuring that customer orders are dealt with quickly and efficiently and a consistently high standard of service is maintained.

Andy Croston, sales director commented 'Pippa joins Videcon at a very exciting time for the company and she will be a great asset to the team. Her Industry knowledge and management skills are invaluable and will ensure we provide a first-class service to both existing and potential customers as we continue to grow'.