Tim has worked for Norbain in a sales capacity for the last nine years, developing a detailed understanding of the technologies and products available on the market. His role will include promoting the Panasonic brand throughout Norbain by engaging with the sales teams, nurturing key accounts and providing customer demonstrations.

“I am thrilled to have been offered the opportunity to work with a brand that is so well known for quality and innovation,” says Tim. “It offers a strong analogue portfolio and is becoming increasingly active in IP – from entry level right through to fully functional managed security solutions.”

Buzz Coates, divisional director of branded CCTV at Norbain, comments: “Bringing Tim on board as Panasonic BDE shows the level of commitment we believe is essential in best supporting our brands and, ultimately, our customers.”